Sunday, January 25, 1998 Can you identify the sponsor of these 1997
Super Bowl ads NEW YORK (AP) -- Super Bowl advertisers spend millions to create
commercials and run them during the big game. But how big an impression does all the money and effort leave? Here are descriptions of six commercials from last year's Super
Bowl telecast. Can you remember the sponsor? 1. Pigeons tried to leave a deposit on this company's newly
washed car but couldn't catch up before the vehicle slipped into
its home garage. 2. Grizzly bears came into town and danced to the Village People's
"YMCA" in hopes of getting a taste of the product made
by this company. 3. Fred Astaire appears to have dumped the cane and the coat
rack to dance with these products. 4. A man at a high school reunion is shocked when he recognizes
a beautiful woman is his classmate Bob. The sex-change operation
cost a fraction of what this sponsor is spending on its own makeover. 5. Bob Dole finds he should have carried this sponsor's card
when the waitress at a diner in his home town in Kansas refuses
to take his check without extra identification. Extra credit: The chicken crossed the road for one of these. Answers: 1. Nissan; 2. Pepsi-Cola; 3. Dirt Devil vacuums; 4.
Holiday Inn; 5. Visa. Extra credit: Budweiser beer from Anheuser-Busch.
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